| Many people think that someone who knows a lot of | | | | So you can see that specialized knowledge can give |
| general knowledge or facts is smart. Like in movies | | | | us opportunities and make us money while general |
| where they show someone knowing all the answers | | | | knowledge usually doesn't. But the secret is HOW to |
| while watching Jeopardy. It is a common fact that | | | | use this special knowledge correctly. Maybe you are |
| much of what we learned back in grade school is long | | | | in a rut right now. Maybe you are looking for the |
| forgotten by the time we reach adulthood. Unless | | | | right information that can increase your income as |
| general knowledge is used on a daily basis, most of | | | | quickly as possible as well. It is good to sit down and |
| what we learned was just used to shape our lives. | | | | take stock in ourselves, our talents and our abilities. |
| On the other hand, "specialized knowledge" CAN be | | | | By carefully or thoroughly brainstorming about what |
| used in many ways to make us more money. Like | | | | you know from our life experience or what you |
| special knowledge about a certain type of service | | | | enjoy doing the most work-wise maybe you can |
| that can be performed to make us more money in | | | | figure out a way to increase your income again. |
| our own Home business opportunity. When you have | | | | We can begin to think about how we can make the |
| a definite need for specialized knowledge then you | | | | switch or a gradual change toward making better |
| will have a way to leverage it in your favor. Henry | | | | money in a more stable market or occupation during |
| Ford used it by employing a team of automotive | | | | leaner times. Sometimes like in recession times, the |
| engineers to build his Ford empire. | | | | skills that you have may not work for you anymore |
| Mastermind Groups (small groups of like-minded | | | | for making a living. You may need something new. |
| people) use it for giving each other much needed | | | | Something that will make money for you even in |
| help and support towards harnessing powerful ideas. | | | | hard times when another type of trade won't or has |
| Colleges use it by employing teachers who each have | | | | slowed down. |
| specialized knowledge for all of their courses. | | | | This is where IDEAS and IMAGINATION come into |
| Information publishers make use of it by interviewing | | | | play. You see, like general knowledge, SPECIALIZED |
| professionals in special niche markets that the | | | | KNOWLEDGE can also be found around any corner. |
| publishers themselves have no experience in but their | | | | Especially today now that we have the Internet and |
| readers would. | | | | cell phones with us at all times. But it is all still basically |
| Just as one can leverage time you can also leverage | | | | useless information unless we use our brains or |
| information to your advantage. A construction | | | | IMAGINATION to come up with fresh, new ideas on |
| engineer did it during the great depression of the | | | | how to make it all work in our favor. Especially in a |
| early 20th century. This engineer could not stay busy | | | | Home business opportunity. Joining a mastermind |
| enough to keep his income up. So he decided to | | | | group of people who all have the same goals (like |
| change careers. He decided to become a corporation | | | | excelling in their own Home business opportunity) can |
| lawyer. He was over 40 years old and had a wife. | | | | be of tremendous help. By banding together we can |
| Yet he made no excuses for his age or | | | | use mind power to come up with unique ideas and |
| responsibilities. Instead he found a specialized school | | | | encourage one another within the group. |
| offering specialized courses where he could squeeze | | | | This is how many successful people become |
| FOUR years of training into just TWO quick years. | | | | successful - using the resources of like-minded others. |
| Because of this he was able to take the Bar exam | | | | Again, colleges do it by employing teachers. Henry |
| quickly. He soon built up a lucrative law practice and | | | | Ford did it with his group of engineers. Even our |
| wound up even having to turn away business. He | | | | Presidents of the United States have all relied on the |
| leveraged the right type of specialized knowledge to | | | | specialized knowledge of their staff. |
| get his income back up. | | | | |